

GPUs from NVIDIA are easily the most popular, with the manufacturer claiming over 80 percent of the discrete GPU market in Q3 last year. GPUs can add their processing power to a lot of video editing processes. So it’s no surprise that the GPU has become a valuable asset for creative professionals.


In fact, GPUs specialize in tasks like video encoding, effects processing, and 3D modeling, and AI-based processes like Auto Reframe, often performing them significantly faster than your CPU can. But these days it can be used in conjunction with your computer’s CPU to increase performance for a wide range of applications. It used to be that your graphics card-or specifically the processor on your graphics card called the GPU-only pushed pixels to your screen.
